Marty Weintraub of Aimclear has been organizing this conference in association with the Duluth Chamber of Commerce's young professionals organization, Fuse, for many years. The quality of speakers Marty brings to small-town Duluth rivals some of the best-known conferences in America.
Passage Rank, Retrieval Augmented Generation, and The Future of SEO
I have come to believe that understanding Retrieval Augmented Generation (RAG), structured data, e.g., Schema.org, and the way that LLMs retrieve and store data is critical in the future of SEO.
Embrace Mediocrity…
We've all got something we can be proud of. And if you don't, get after it. Do hard things. When times are tough you can look back and say "that was f-ing hard but I did it and I can do this."
How much should I be paying an agency for SEO on Reddit
So if you're wondering How much should I be paying an agency for SEO? Reddit may have your answer. This was my reply to the question of how much this Reddit user should be paying for SEO. I'd be happy to hear your opinions as well.
Yes, you can talk to ChatGPT
Below is a transcript from a conversation I had with the ChatGPT App. Yes, ChatGPT has an iPhone App - Android, too, I bet - and you can use voice to talk to it. I had an idea for my State of Search Presentation in which I wanted to look at technologies that were fringe …
Ironman Florida 2023 Race Report
It would be wrong to take my bike to the end of the pier and throw it off, right? I'm disappointed with my overall performance, mostly my run. This year's excuse is that something went wrong with my electronic shifting. Yes, my battery is getting old on my Shimano Di2 system, but there's no good …
Using Claude.ai to Summarize Existing Content
This was a fun, quick exercise. I was interested in what Claude.ai would come up with when I asked it to summarize an existing piece of content. For this exercise, I chose to ask it to give me 3 distinct summaries of Higher Education Inbound Marketing: The Key to Engaging Students and Parents. Some considerations …
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Higher Education Marketing Blogs 10/18/2023
I just published the first of a new series on the Higher Education Marketing Institute blog. I'm not sure HEMI (as I'm calling it) will be the final home, but I thought it would be interesting to use AI to gather and glean insights from some of the more prominent Higher Education Marketing blogs. Check …
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Robots, Revolution, And The Death of ChatGPT
I presented at Pubcon on AI Content last week. I’m sharing this in case any of you are interested in tools and tactics to up your AI Content game. This was a redo of a presentation I gave in the spring, wherein I looked at several AI content tools and case studies. I also used …
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Haiku as Forum Updates – EO Louisiana
Amor Fati - love of fate.Tweet I'm a member of a global organization called EO, specifically the EO Louisiana chapter. EO is a peer-to-peer organization of business owners and leaders. A central focus of EO is a monthly meeting with a set group of folks, your "Forum." An important part of the forum meeting is …