When should I use sameAs versus knowsAbout in Schema.org markup to optimize a webpage for SEO, Google AI Overviews, and semantic indexing?
Tag: organic-traffic
What AI Search Sees – and What It Doesn’t: Lessons from Working Genius
Imagine being THE authority on a topic and still losing the AI search. That’s exactly what’s happening to Working Genius. And the problem isn’t content quality. It’s design. A series of UX decisions are making their core message invisible to machines. Angie (my partner in all things) introduced me to the Working Genius model to …
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The Real Impact of AI on Search Behavior
In the constantly evolving world of digital marketing, a seismic shift is underway. The way we search for information - a cornerstone of our online experience - is undergoing a profound transformation. As artificial intelligence (AI) continues to advance, it's not just changing the tools we use; it's redefining our entire approach to finding answers.
Top 10 SEO Podcasts According to Bluesky SEOs
I do a lot of my content consumption while driving, biking, running, cooking, or in other places I can't really watch YouTube. Good SEO Podcasts are hard to find due to abandoned podcasts and spam. Bluesky, a replacement for the social network which will not be named, is popping with SEO knowledge, so I thought …
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Will Scott 