I've been testing a number of link building services including some from Chris Palmer SEO. He and I were chatting by phone and he asked if I'd be willing to go live with him. Chris is a big fan of "tiered link building" and so I asked him for some ideas on strategy, pacing of …
Continue reading Live Q&A On Tiered Link Building With Chris Palmer SEO
Prompt: propose a 3 day itinerary for New Orleans Day 1: Explore the French Quarter and visit popular landmarks like Jackson Square and St. Louis Cathedral Walk along Bourbon Street for unique shopping and dining experiences Visit the New Orleans Museum of Art (NOMA) Take a riverboat tour on the Mississippi River for a view …
Continue reading A 3-day Itinerary for New Orleans from ChatGPT
I had the good fortune to take part in Local U Advanced in Denver on September 19th. I wrote about it on the Search Influence blog. The bullet points: Sterling Sky is buying Local U We've been wrong all along about <title> tag length Google is whomping Yelp in reviews, even in Yelp's typically strong …
Continue reading Over at Search Influence: Learnings from Local U Advanced in Denver
Follow Jack Daly's prescription and you can make referrals a significant part of your marketing strategy. Jack uses the analogy of his triathlon swim coach to illustrate how easy it can be. In this era of working smarter rather than harder, referrals just make sense as this infographic from invespCRO demonstrates: 84% of people trust …
Continue reading If You Want to Win at Sales You Need An Amazing Swim Coach
Every once in a while I'm asked to contribute to a multi-person interview or, as in this case, miss the mark in response to a HARO request. The specific request was: Seeking co-owner entrepreneurs whose personalities and working styles clash, but who have found ways to successfully balance the tension. For example, different approaches to …
Continue reading Opposites, or Yin/Yang – Optimizing Angie and Will’s Potential
When Florida Governor Rick Scott came to New Orleans on "Trade Mission", he chose to stop in at the offices of Search Influence. To this day, no one from the state of Louisiana has reached out to us similarly and I think that's odd. We did get this nice card from Governor Scott. Note he …
The Crawfishman Triathlon in Bush, LA is a fun, locally focused race in a beautiful part of the extended New Orleans metro area. This year was especially fun for me because I got to race with Joseph, my 15 year old and his teammate Rudy, 14. Joseph and Rudy are both on the Nth Degree …
Call it ADD or Monkey Mind, or whatever you like, I love learning about people, businesses and ideas and I’m not terribly picky. Sometimes I become intensely interested in a topic or business idea -- almost obsessive. Thankfully most often -- and this is why I bring up the term Monkey Mind -- my obsession …
Summary: Short attention span version. In all, I met my own modest expectations for this race. It was a hilly course - which training in New Orleans isn't great preparation for - with occasional wind. The swim was good, the bike was great, and the run was a sh*tshow (which I expected). My total time, …
I've been struggling with how to start this. So I’ll start it with "I love you all and thanks”! Two years ago today I was in the hospital having open heart surgery. At the tender age of 44 years old I had allowed myself to become sedentary stressed out overweight and it caught up with …
Will Scott 