EdgeRank: Explained in 4 Bullets

29 Jan
Facebook search is driven by EdgeRank, FB’s internal algorithm:
  • Affinity – demonstrated “like”
  • Edge Weight – depth of connection
  • Recency – Self-explanatory
  • Media Types – Images, Videos, Polls, etc. get more weight
So, more fans are better and if they interact, better still. That said, you can’t necessarily affect the degrees of separation which can affect Edge Weight.
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